We originally owned a petting zoo in Clacton between 2009 and 2015. The ‘Things to do in’ idea came about when I asked all customers who attended how they heard about it as we wanted to know which form of advertising was working the best. I found that customers had seen the board outside, previously attended the zoo, were local residents or the zoo had been recommended to customers. Over the years, the majority of customers said they had found it on the internet.

The Zoo monitored this feedback for three years! During this time we tried local radio adverts and maps around the town but neither of these options seemed to work.

At the beginning of 2014 we started asking all customers who said they have found the zoo via the internet if they could remember their search terms and to our surprise, around 90% of customers would say they typed in ‘things to do in Clacton’. We decided to investigate. When I did this for myself, I found that we were on Google and TripAdvisor under the categories of days out or children’s activities.

There wasn’t a ‘things to do in Clacton’ website so I thought it was a fantastic idea and we decided to buy the domain which then led to branching out to multiple locations across the UK.

The original idea was to start out as an attraction based business however due to rapid success, Things to do in has evolved into an online business advertising directory with the main reason being they had over one hundred and thirty page one Google search terms just in Clacton alone!

Things to do in want to offer customers a one stop shop for online advertising at a very affordable rate as well as a link to their website, a purpose built microsite including a Google map and regular updates of businesses on Things to do in social media accounts such as Facebook and Twitter.

Apart from having thousands of businesses on Things to do in, we also have thousands of unique visitors per week to the sites. My whole team believe it’s a win win situation!

Whats on in Chelmsford


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About Chelmsford

Chelmsford is known for fantastic shopping, a stunning club scene, a Very famous music festival, gorgeous architecture, and of course sporting action – no wonder the place draws so many visitors! Chelmsford is also surrounded by fabulous countryside offering those who live here and visit, a wide variety of things to see and do. And it’s all just a stones throw from the A12, London, and Stansted Airport!

Things To Do In Chelmsford

There are loads of things for families, couples, sports fans, shopaholics and music-lovers to do in Chelmsford. Below are just some of the highlights you’ll find in this historical town. If you are looking for a specific thing to do, just jump straight to the category of your choice!

The best shopping in Essex

The city of Chelmsford has been awarded the best place for a spot of retail therapy. It boasts a pedestrianized High Street and undercover shopping areas with High Street names and independent boutiques side by side. Chelmsford is also the place to go for antiques and there are a couple of impressive retail centres on the outskirts too!

Getting out and about is easy!

Chelmsford is very well connected by both road and rail and has a great public transport system. There is plenty of parking, park and ride, and over 25km of cycle paths if you prefer travelling on two wheels. London is just 35 minutes away by train, and surrounding picturesque villages such as Tollesbury, Castle Hedingham, Thaxted and Cressing are within easy reach of the city. Oh yes, Stansted Airport is only a 30 minute drive away.

Steeped in history, surrounded by countryside

Listed buildings are a plenty in Chelmsford, and the relics of Roman settlers in the area! There is a lot of fantastic period architecture to see just walking the city streets as well as notable attractions you can visit for a more immersive experience! On the outskirts of Chelmsford historical sights can be found amongst acres of almost untouched parkland and open countryside – a fantastic way to unwind!

Mad about music

Whether it is live music, classical concerts, a banging club-scene, or a full-on festival that rocks your boat – you’ll not be short of something to do when you visit Chelmsford! The nightlife here is vibrant and varied, with plenty of daytime music treats happening throughout the year too.

Serious about sports

Fishing, golf, tennis, cricket, rugby, horse racing, ice-skating, and football are just some of the sports that can all be found in and around Chelmsford - whether you like to partake or spectate! You’ll find quirkier activities about too – how about a spot of jousting? There's just so many Things To Do In Chelmsford!